If you are a home builder in Naples Florida, you may want to create a website to attract more clients. As most people search online for such services, it comes without saying that you should also be online, where your potential customers are. This article will explain you the pros and cons of an HTML website, for you to decide whether this would be the best choice for your home building business in Naples, Florida.
The biggest advantage of HTML is that it can be extremely fast. Easily understood by all major browsers, HTML creates robust websites and squarespace marketing that load fast and don’t consume a lot of bandwidth. It is the perfect choice for business presentation and portfolio websites, hence being a great option for a home builder, as well.
The other advantage of an HTML website design by GGG Marketing is that it doesn’t need a database to run, being, therefore, more difficult to hack. Since there’s no danger to have your database injected with malicious code, you don’t need to worry that much about security. However, if you intend to collect personal data from your website visitors, you should consider implementing additional security features. You are responsible for the safety of your visitors’ data, even if they only provide you their names and their email addresses.
Unlike WordPress and other types of CMS-driven websites, HTML websites are static. This means there is no way browsers will fail to load and display all their elements correctly.
The only problem with HTML websites is that they are more difficult to update. If you are a home builder in Naples, willing to focus solely on providing the best quality services to your clients, you may not be willing to learn how to use an HTML editor or an FTP client to upload your modified files on the server. This problem is easy to overcome if you hire a web developer to make your website and to take care of regular updates and maintenance works. These services should be fairly affordable, as they don’t involve a lot of hassle. If you’d rather update your website by yourself, you should rather choose a content management solution such as Joomla or WordPress, as adding new pages or modifying the content of existing ones doesn’t require any unique skills. The dashboard looks and feels just like any regular text editor so that you can become proficient rather quickly.
In conclusion, HTML can be the best choice for a home builder in Naples, or anywhere else in the world for that matter. If you only want to list your services, to publish client testimonials and to showcase your best work, this type of website will be your best bet for a solid online presence. Just hire an excellent web designer to develop your custom layout and to integrate your main branding elements, and you’ll be fine. Whenever you need to add new content, you’ll have to pay someone to update the website, but this is usually an inexpensive service.
If you are the type of person who wants to update their website on a daily basis, and maybe to add a blog to keep your clients informed on your latest services, you may want to consider using WordPress or Joomla, as they are more user-friendly than basic HTML websites. Either way, the best solution would be to hire a web development agency and have them handle all technical details. Just include this cost in your overheads, and you’re going to have the professional website you need to attract even more people to choose you to build their homes.